Hit hard with journalist-friendly copywriting
The information in a press release has to be newsworthy. In other words, it has to be something that will prick the ears of the publication’s editor, and their audience.
Editors and journalists are very busy people, so your press release needs to be written in a style that floats their boat and grabs their attention. There are formats to follow, rules to adhere to and readerships to take into account…
Tiptop Copy will identify the most newsworthy aspects of your company and write a press release exactly how the editors want it to be written.
To get on the right side of the media, click here to get in touch.